tired of having your head stuck in a scheduler 24/7?
A 10-week supported program that leaves you confident to manage high-converting Meta ad campaigns for premium clients.
Every business needs visibility. Organic reach isn’t enough anymore. Running ads is a skill that business owners will always pay for.
Ads managers charge hefty retainers— because businesses will always need new leads, customers, and sales. And we know first hand how lucrative this service can be to offer. We've both been paid (well) to manage ads for years.
But well trained ads managers are few and far between. And businesses want someone they can trust with their money.
A slave to the scheduler, longing for more diversity - and more income!
Avoiding conversations about Meta ads because you don't know enough about how they work.
Afraid to take on ads management
clients in case you get it wrong and waste their money
Watching clients take their money elsewhere when they need help with managing their Meta ads.
Seeing social media managers charging big bucks for managing ads and wondering if you'll ever be good enough to do the same.
Know exactly where to start even if you're new to Meta ads.
Get to grips with the best practices of Meta ads.
Learn how to write great ad copy, create scroll-stopping creative ads and show them to the right people at the right time on the right platform.
Understand the types of businesses you can help with ads.
Set up a high-converting Meta ad campaign and carry out strategic testing
Understand the data, optimise your ads & build funnels
You don't need any experience in running Meta ads to get started, if you're brand new you'll start with the very basics.
And no matter how much you know now, by the end of the programme you'll be building ads in your sleep and discussing funnels like a pro.
We’d love to spin some tale of how only we know the mystical ways, the secret hacks, the ninja skills to create and manage a high converting ad campaign.
But that would be Baloney Sandwich and we don’t sell BS 💩
Sure, it’s tricky to navigate the platform, and to know how to make the best use of a budget, and which boxes to tick, which toggles to slide, what creative to use where...
Yes, there are a lot of variables to consider and decisions to make... and yes Meta does change things more often than we change our socks...
But it is totally possible to learn... after all Meta WANTS people to spend money on ads so it's not in their interest to make it too complicated!
So the real decision is who you want to learn from?
If it's us... keep reading!
We’ve helped hundreds of social media managers learn to manage meta ads for clients. Now it’s your turn.
Ads Manager Academy Is For You If…
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The program is a 10-week program designed specifically for social media managers.
It includes 8 core modules, step-by-step video tutorials, troubleshooting guides and ticketed support designed to remove the guesswork from managing Meta ads for clients.
You don’t need to take course after course after course, Ads Manager Academy gives you everything you need to confidently offer a Meta Ads service to clients
You get access to:
step-by-step video tutorials
best practice guidance
easy reference guides
implementation advice
advanced knowledge
client secrets
PLUS:
In depth but easy to follow and all under 10 minutes or time-stamped for easy reference.
So you'll never wonder if you're doing it right or could be doing it better.
So you can quickly troubleshoot and make decisions on the best next steps for your ads
If you learn best by doing, implementing as you go will speed up your learning journey.
This program covers everything from the foundations through to optimising and building funnels so you won't need another course.
Understand exactly what makes a great ads client so you're in the best position to get results for them!
10 weeks of support because we know what it's like when you can't move forwards without answers.
Most courses throw you straight into the lessons and leave you to figure the rest out on your own. Not this one. We know success doesn’t happen by accident - it comes from being intentional about how you learn and apply what’s inside.
✔ Tackle common roadblocks that trip up ads managers before they even start.
✔ Learn all the jargon so you'll never be wondering WTF we're talking about
✔ Discover how to track your success through the programme.
Brand new to Meta ads? This module is for you:
✔ Understand exactly where to create ads.
✔ How the algorithm affects ad performance and how you can get it to work for you.
✔ Identify perfect-fit ad clients so you're never stuck with a client you can't get results for.
Most Meta ads courses only cover the technical side (which buttons to press etc) but its the tactics and strategy that get the results!
✓ Learn the elements of high-performing ads.
✓ How Meta ad funnels work and when to use them.
✓ Discover how to budget for success and ensure you're setting up your campaigns so you're spending the budget wisely.
You don't have to be highly creative to create great ads. In this module we'll show you how to create ads even if you're not a creative thinker.
✔ The best ways to get people to stop scrolling, on every Meta-based platform.
✔ Write great ad copy even if you're not a natural writer.
✔ Access our Meta approved (kinda 😉) inspiration library so you're never out of ideas!
No matter how great your ad is, if you show it to the wrong person they're never going to convert so this module is all about targeting.
✔ Identify the perfect audience for your ad campaign
✔ Learn how to your ads to the people most likely to convert.
✔ Discover how your favourite brands seem to follow you around the internet before you finally buy those shoes you love so much... then do the same for your clients!
These modules are all about building a banging campaign and we're taking it step by step.
✓ Follow short walk-through videos to discover exactly which buttons to press, settings to change and what to leave well alone.
✓ Each video is short and anything longer than 10 minutes has time-stamps to make it easy to refer back to whenever you need a refresher.
The data in Ads Manager can be overwhelming, especially if you're not a numbers gal but we're breaking it down so it's simple to understand and easy to optimise.
✔ Learn exactly which numbers to pay attention to – and which you can ignore if you want to!
✔ Understand what to do when armed with the data, what changes to make & why.
✔ How to troubleshoot if things aren't going your way.
Never waste time stuck or feeling like you’re on your own. Whether you’re in planning mode or building an ad campaign, you’ll always have the support you need to move forward with confidence.
✔ Use our support ticketing system to ask ANY questions you have about your ad campaigns, no matter how basic or complex, and get a response within 48 hours.
✔ Choose to submit questions privately to protect client data or make your question public in our growing student database of questions for others to learn from.
Hey! We're the Two Lauras! Between us, we have more than 30 years of sales and marketing experience, and we’re not just social media strategists—we’re also paid ads pros and mentors to freelance social media managers like you.
We know first-hand how game-changing offering Meta ads can be for you.
Without giving away our exact ages (let’s just say we remember life before WiFi), we’ve seen Meta Ads evolve dramatically over the years. But no matter how many times Ads Manager gets a facelift, the strategy almost never changes... and THAT is how you get results for clients.
"The course has left me feeling much more confident offering ads to clients. It was such a comprehensive course from start to finish. I found all the information was presented and separated into easily digestible sections."
"I’m confident now that I can start making lots of money from Meta ads now. And I can’t recommend this course enough.
There was so much to building ads that I hadn’t previously known and probably never would have if I hadn’t done the course."
Louise says this was the best investment she ever made in herself and her business.
Now, you can learn the skills that changed everything for us - and for them.
Ads Manager Academy is your shortcut to offering an in-demand, premium-priced service.
Sarah uses the skills she learnt to run ads for her own business.
Marielle offers ads management alongside her organic social media management.
"The course is bloody brilliant and will up-skill you to have the detailed knowledge and confidence to offer Meta Ads for your clients. The Lauras have literally thought of everything!"
Ads Manager Academy helps you confidently manage Meta ads for premium clients - so it doesn’t just pay for itself...
It puts money back in your pocket every month!
one time payment
4 x Monthly Payments
£1,800
incl vat
3 x £600
incl vat
8 Core Modules
that you can keep handy to trouble shoot and make changes without needing to watch lengthy videos each time.
Downloadable guides and resources
(so you never wonder which buttons to press or settings to change)
Step-by-step tutorials
(because you don’t have to figure this out alone)
On-demand support and answers hub
Enrol today and get access to a pre-recorded training where we will help you identify and onboard great clients so you're only working with businesses you know you can get results for.
Then we'll show you 3 additional ways to make money as an ads manager so your income is never capped and you can continue to increase your revenue even when you're at capacity with management clients!
Your buy now bonus
covering everything from the foundations through to funnels and optimising ads for best results.
It’s as easy as 1, 2, 3 ,4…
First we set the foundation so you can to position yourself as a premium service provider.
Next you'll craft ads that stop people scrolling and write copy that gets people to take action.
Then you'll follow step-by-step instructions to build an ad campaign to generate leads or sales.
Finally, you'll dive into the data to discover what’s working and what to adjust for better results.
You won't just learn the theory, you'll understand the strategy and tactics behind every decision you make.
Yes! You’ve found us at the perfect time – before you’ve wasted your precious money on poorly planned campaigns. We start from the very not-so-basic basics, and our ticketing support system mean it’s easy for you to get help if you’re struggling with anything.
Absolutely. So long as you have a Facebook Page and ad account for your own business you’ll be able to successfully complete this course and start using what you learn to promote your own business.
“I run my own small business and had zero knowledge of FB Ads before I started the course. I now feel pretty confident, and if there is anything I have forgotten, I just go back through the lessons. It's super clear, easy to understand, and broken down in a way that makes it simple. I’d highly recommend if you are wanting to get started with ads for your business.” – Lianne Carolan
This is a self-paced course so you can fit it in around your schedule. We'd suggest 1-2 hours a week if you wanted to spread it out over the 10 weeks you'll have our support.
As far as we know, there are no other intensive courses like this specifically for social media managers and virtual assistants.
But we’ve deliberately kept our course costs down to ensure it is accessible to social media managers or VA’s looking to up-skill.
Our lessons cover everything from the very basics for beginners right up to retargeting, funnels, audience building and much more.
We’re social media managers ourselves, and remember that frustrating feeling of wanting to develop our skills without it costing a fortune.
We’ve kept the price at a level that makes it possible for us to give you in-depth training, while still keeping it as affordable as possible for those who need it.
Please note this is a self-paced course with no live element and no support group.
The only way to get officially certified is by taking Meta's own examinations.
However, we know how important it is to be able to show you are trained, so we’ve added an assessment at the end of the course, and everyone who completes it successfully will receive a badge they can display on their website & socials to show they are trained in using Meta™️ ads.
Just like your driving test, you can take the quiz as many times as you need to.
You can also display your grads badge on your listing on our Meet The Social Pro™️ directory if you are a member of The Inner Hub.
No, you can implement using your own ad account. But if you do have a client who would like you to manage their ads, this is perfect timing as you'll not only be able to implement as you go but you'll also have 10 weeks of on-demand support to get answers as you go.
We want to make sure you get what you need so feel free to drop us an email to ask any questions before you buy. hello@thetwolauras.com.
Please do make time to ask us anything in advance as we do not offer refunds on this course.
Got questions? We've got answers!
We’ve helped hundreds of social media managers to learn how to create and manage high-converting Meta ads campaigns for clients in all sorts of industries.
Now it’s your turn.
You could keep turning clients away and sending them to other ads managers when they ask for help. Or you can take action today and learn the skills that have helped hundreds of social media managers offer an in-demand service at premium rates..
The clients are out there. The opportunities are waiting. The only question is - are you ready to get started?
Ads Manager Academy is your shortcut to offering an in-demand, premium-priced service.
What do you need to know before you finally feel like you're skilled enough to take on ads clients?
How many more conversations do you want to avoid when it comes to Meta ads?
How much longer are you going to continue letting premium clients pass you by because you don't have the skills or confidence to serve them?