You started this business dreaming of school runs, flexible hours, and doing work you love. So why does it feel like you’re constantly working harder for less money?
Sick of Working Your Arse Off For Clients Who Don’t Value You?
A proven system to attract premium clients, set better boundaries, and finally get paid what you’re worth.
Juggling multiple low-paying clients who expect the world but don't want to pay for it!
Spending hours on discovery calls with people who ghost you the moment you mention pricing.
Chained to your laptop at all hours, missing bedtime stories because someone's "urgent" post can't wait.
Afraid to raise your rates because who are you to charge more than £400 a month?
Watching other social media managers charging four figures per client and wondering, what do they know that I don’t?
Maybe all those business coaches are right? You just need more followers, better content, and fancier strategies...
❌NOPE! Your problem isn't your social media skills.
The real reason you’re stuck is that no one ever showed you how to turn your “little side hustle” (ugh 🙄) into a proper money-making machine!
And until you fix that? Nothing will change.
🚨 You'll stay stuck with multiple clients paying peanuts.
🚨 You'll keep second-guessing whether you're "good enough".
🚨 You’ll stay overworked, overwhelmed, and undervalued.
Sigh.
And before you know it, you’re dusting off that “proper job” CV, debating whether free tea in the staff room is worth giving up school runs and daytime Bridgerton binges (it’s not).
Replace those 12+ clients with 2-3 who actually value you.
Never miss another school run or sports day.
Actually buy yourself that jumper while you’re doing the weekly shop (screw it - splash out and buy one from an actual clothing store!?)
Take Fridays off (or any day you choose – you do you!).
Buy that new washing machine or sofa without checking your account 47 times first.
Finally feel confident you're doing things the right way.
You don't need hundreds of thousands of followers or a fancy-pants degree to do it. You just need the right systems, processes, and support from people who've actually been where you are.
That's where WE come in (hi, hello, how are ya?). 🙋🏼♀️🙋🏻♀️
This isn't just another set of templates - it's your complete roadmap to premium clients, proper rates, and a business that works for you.
You didn't go freelance to feel like you're constantly chasing clients, undercharging for your services, and working MORE hours than you did in your 9-5.
You're brilliant at social media. You know how to create engaging content, build a following, and get results for your clients.
But no one ever taught you how to turn those skills into a proper business that pays more than pocket money.
That’s where The Social Media Managers Toolkit comes in.
We're here to show you how to:
We're here to show you how to:
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The Toolkit is a business growth system designed to help social media managers transition from undercharging and overworking to confidently charging four figures per client.
It includes 8 core modules, live support, templates, and coaching designed to remove the guesswork from client acquisition, pricing, proposals, onboarding, and retention.
You don’t need to piece together free advice and hope for the best. The Toolkit gives you everything you need to confidently charge premium rates and run your business like a pro.
You get access to:
The Automated Application System
The Discovery Call Framework
Proposal Templates That Convert
A 4-Figure Onboarding System
The Messaging Grid
Pricing & Retention Strategy
PLUS:
Only speak to clients who can actually afford you (K, goodbye time-wasters!)
Run calls like a pro - so clients see your value before you even mention price.
Using the exact structure that has a 100% success rate for many of our users.
Impress clients from Day 1 and prevent those "can you just" requests.
Stand out from every other social media manager in your feed.
So you can set, justify, and raise your rates with confidence.
12 months of support and coaching - because templates gathering dust on your laptop won't change anything!
gives you the exact system that’s helped hundreds of SMMs go from being overworked & underpaid to booked out with premium clients.
Imagine waking up to a calendar filled with high-paying, dream clients - knowing you’re finally earning what you deserve, working the hours you choose, and building a business that fits your life. This isn't a pipe dream. The roadmap is right here. Ready to follow it?
We’ve helped hundreds of social media managers go from overworked & underpaid to fully booked with premium clients.
Now it’s your turn.
We’re The Two Lauras - so you only have to remember one name - and you'll always get a response! 😂
When we started in social media management (waaaay back in the pre-TikTok era), we undercharged, overworked, and had no clue (seriously, zero-nada-zilcho clue!) on how to confidently raise our rates.
We thought if we just worked harder, clients would see our value.
Spoiler: They didn’t.
It was because we didn’t know how to position ourselves as experts, set boundaries, and confidently charge what we were worth.
So we figured it out.
The hard way. Trial and error, tears and late nights, and way too much time spent stressing about money instead of watching reality tv (okay, maybe still a tiiiny bit of Real Housewives - we’re only human!).
She’s moved from a 2-bed flat to a 4-bed house with a driveway and a big garden, and she finishes work at 2.30 pm every day, without fail.
after scaling her business to £5k/month. She takes the school holidays off, and she’s never missed a sports day or concert.
Now, we've packaged everything we learned into a system that's already helped hundreds of social media managers transform their businesses:
Adele dropped her low-paying clients and now earns £2,850/month
Now, we’re handing you the exact system that changed everything for us - and for them.
The Social Media Managers Toolkit is your shortcut to four-figure pricing, premium clients, and a business that works.
Kira, a single mum of 2, makes more now than she EVER made in full-time employment
Claire went from charging £400 per month to signing her first £1,000+ client in just 30 days.
even whilst working part-time school hours, just 3 days a week. More time with the kids AND more income!
Burnout, nightmare clients, and realising your teenage nephew makes more per hour at McDonald’s than you do.
The Toolkit helps you confidently charge four figures per client - so it doesn’t just pay for itself. It puts money back in your pocket.
The Social Media Managers Toolkit: Everything you need to attract premium clients, raise your rates, and build a business that works for you.
one time payment
4 x Monthly Payments
£1,200
Flexible Payment Plan:
4 x £300
£200 today + 11 monthly payments of £91
8 Core Modules
(so you can confidently land four-figure clients)
Discovery Call Scripts & Strategy
(because you don’t have to figure this out alone)
Exclusive Support & Community
(so you never struggle to price your services again)
Proven Pricing & Proposal Templates
(so you can stop guessing and start growing)
Business Systems & Processes
Others completely restructure their business in under 90 days.
What’s more, the cost of the Toolkit is less than the cost of one low-paying client - except this doesn’t just pay you back once. It’s a system that will help you consistently attract and retain premium clients for years to come.
No fluff, no wasted time. Just everything you need to finally run your social media business like a pro - and get paid like one.
Many Toolkit users land their first high-paying client within 30 days.
covering pricing, proposals, onboarding, retention & scaling
We’ve poured hundreds of hours into building, testing, and providing this in-depth training and even more into the templates. And it’s not designed for people who are “curious” about social media management or want to download a resource and then request a refund.
It’s designed for people who are ready to take action & bring their freelance dreams to life. If that’s you, we’re excited to share everything we’ve learned from decades in business & marketing and 5+ years of training other social media managers.
Take Stephanie, who went from earning £750 a month with three low-paying clients to nearly £4,000... all while working fewer hours.
She’s a Social Media Manager for beauty businesses.
Her clients weren’t big brands; they were small beauty businesses.
But with The Social Media Managers’ Toolkit, she learned to position herself as an expert, confidently pitch higher rates, and close 95% of her leads.
It wasn’t about what her clients could afford; it was about how she presented the value she was bringing to the table.
When we tell you this investment will pay for itself - we really mean it!
This Is the Most Supported You’ll Ever Feel in an Online Course
Inside The Social Media Managers Toolkit, you’re never left second-guessing your pricing, positioning, or proposals. You’ll have The Two Lauras in your corner every step of the way to get real-time feedback, troubleshoot challenges, and stay on track.
Here's what that looks like:
No cookie-cutter advice. You’ll get The Two Lauras’ direct feedback on your Client Application System, so you’ll know it’s primed to attract and convert four-figure clients.
Never feel stuck again. Ask questions, get feedback, and share wins with peers who actually get it. You’re not in this alone - everyone’s rooting for you.
Tracking your progress matters. These aren’t just another “tick-box” activity - our check-ins help you spot what’s working, what’s not, and what tweaks you need to make to stay on track.
Plus…
We get it - staying motivated as a freelancer is HARD AF.
That’s why we don’t just give you everything upfront and leave you to figure it out.
Instead, as you hit key milestones in your business, you’ll unlock exclusive resources and training to keep the momentum going.
(And who doesn’t love a fun prize? 🎉)
This is where you streamline your systems and grow your confidence with done-for-you templates designed to make your business run smoother and close more deals.
Includes:
✔ Audit & strategy templates.
✔ Brand voice guide, invoicing & proposals.
✔ Proven frameworks designed to convert leads into long-term clients.
🔓 Submit Your Client Application System to Unlock:
Here’s How It Works:
Premium clients want proof that you deliver results - this is where you’ll find everything you need to track, showcase, and retain high-paying clients.
Includes:
✔ Google Analytics training to measure and report client success.
✔ Reporting templates that make data easy to understand (and impressive).
✔ Offboarding templates for those clients you decide aren’t worth keeping (because now, you’ll have better ones knocking at your door).
🔓 Send a Proposal to Unlock:
Now that you’ve hit four-figure pricing, it’s time to expand your earning potential even further. This expert-led masterclass bundle will help you generate more leads, refine your messaging, and scale beyond just client work.
Includes:
✔ Training on lead generation & messaging refinement.
✔ Expert guidance on how to sell paid workshops to attract high-value clients.
🔓 Charge Four Figures to Unlock:
Want to position yourself as the go-to expert in your niche? Case studies are gold for attracting premium clients who already see your value before they even book a call.
In this exclusive training, Jocelyn Montemarano will teach you how to:
✔ Craft case studies that sell without sounding braggy.
✔ Leverage storytelling to prove your value (so pricing objections disappear).
🔓 Celebrate 3 Months With a Four-Figure Client to Unlock:
By now, you’ve built a solid foundation- but what’s next?
In this 30-minute coaching call, we’ll help you:
✔ Map out your signature offer (so you stand out from the crowd).
✔ Refine your pricing strategy to maximise profit.
✔ Set the stage for high-income months - consistently.
🔓 Work With 3 Four-Figure Clients to Unlock:
You’re getting 12 months of coaching, community, and expert guidance to help you charge four figures, attract dream clients, and finally build a business that works for you.
So the real question is... Are you ready to stop undercharging and start making this business work on your terms?
You don’t need to guess your way to higher rates - just follow these simple steps.
We’ve taken the guesswork out of raising your rates, landing premium clients, and building a business that actually supports you (not the other way around).
But before we dive into exactly how you'll get there, let's address what changes when you stop cobbling together free advice and invest in proven strategies and templates.
Spending ages on discovery calls with people who ghost you when you mention pricing.
Pre-qualify leads using the Automated Application System, so you only speak to serious prospects.
Your proposals? Sitting unread in inboxes.
Send high-converting proposals using the Proven Proposal Template, so dream clients say, "Where do I sign?"
Taking on any client who will pay you, even if they’re a nightmare.
Confidently say "Thanks, but no thanks!" to bad-fit clients because you know how to attract premium ones.
Getting interviewed like a job applicant instead of leading calls as the expert.
Run discovery calls like a pro using the Discovery Call Framework, so clients respect you from the start.
Giving away all your best ideas for free, then never hearing back.
Set clear boundaries around your expectations.
Pricing based on posts or hours, meaning you hit an income ceiling fast.
Charge based on value, not time – using the Pricing & Retention Strategy inside the Toolkit.
Juggling too many clients for too little money.
Work with 2-3 high-value clients instead of scrambling to manage 20 low-paying ones.
Scared to raise your prices in case everyone leaves.
Confidently raise your rates without losing good clients – because you finally understand how to price your services properly.
Endless back-and-forth emails just to get started.
Smooth, professional onboarding using the 4-Figure Onboarding System.
Clients think "just one more quick thing" is totally fine.
Set clear boundaries that clients actually respect.
Feeling like a post scheduler instead of a strategic expert.
Clients treat you like the high-value partner you are.
Watching clients drift away after a few months.
Clients stick around because they see the value you bring long-term.
Working in your PJs at 10pm (not in a cosy-vibes, good way).
Work sensible hours that fit your life, not your clients’ emergencies.
Saying yes to everything because you're scared to say no.
Confidently set boundaries – and stick to them!
Missing school runs & family time because you’re chained to your laptop.
Have a business that works around your life, not the other way around.
Making less than you did in your 9-5.
Finally earning what you deserve – and working fewer hours for it.
Some months are brilliant, others… not so much.
Build stable, predictable income with long-term client retention strategies.
No clue how to earn more without working more.
Learn multiple ways to make money (hello, consulting & VIP days!)
Terrified to lose any client, even the nightmare ones.
Confidence that you can replace bad clients anytime you need to.
Constantly comparing yourself to every 21-year-old with a social media degree.
Confidently charge premium rates because you KNOW your experience is worth it.
Feeling like you’re winging it.
Running a professional, profitable business that makes you proud.
Scared to charge what you're worth.
Confidently set high-value pricing – without second-guessing yourself.
And the best bit? You don't need to figure out how to get from A to B by yourself. We've mapped out exactly what you need to do step-by-step.
Adele's a mum of 3 who started her freelance business working with seven clients who barely paid her enough to cover the bills. She was overworked, stretched thin, and constantly worrying about where her next paycheck would come from.
After using The Social Media Managers Toolkit, she completely transformed her business model.
By implementing the proposal templates and learning how to position herself as a premium service provider, she let go of those soul-sucking low-value clients and replaced them with two high-paying ones.
Now, she works less but earns way more – and even takes Fridays off! Dreamy.
"I used to say yes to every client just to make ends meet. Now, I earn £4,350 a month with just one client and flexible offers that fit into school hours."
Here's What a Real Transformation Looks Like:
Here's How You'll Get There—It's seriously this simple. Just follow these four steps:
Set the Foundation for Higher Rates
Identify exactly what makes you valuable to premium clients.
Shift from freelancer-for-hire to strategic expert.
Pre-qualify leads so you only speak to clients who can afford you.
01
Master the Discovery & Proposal Process
Lead discovery calls with confidence - no more awkward price discussions.
Send high-converting proposals that eliminate ghosting and objections.
Set clear boundaries from day one so clients respect your time.
02
Onboard Clients & Raise Your Rates
Implement a seamless onboarding system that builds trust and authority.
Learn how to structure your pricing for long-term, sustainable income.
Position yourself as an ongoing, high-value partner - not just another freelancer.
03
Scale to a Business That Supports Your Life
Retain clients longer so you spend less time searching for new ones.
Confidently charge four figures per month - without adding more work to your plate.
Build a business that gives you freedom, financial stability, and high-quality clients.
04
This is the exact system that’s already helped hundreds of social media managers go from struggling to four-figure retainers and success they didn’t realise was even possible.
Who won her first 4 figure client paying her £1000 a month within 30 days of joining!
Marielle was juggling three clients, working long hours, and trying to make sense of her freelance business without even having a website.
But with The Toolkit’s templates, she confidently pitched - and won - a dream client who became one of her biggest names to date.
The proposal training & template didn’t just help Marielle land her first 4-figure client - it set the stage for years of repeat work with that same client and gave her the confidence to win other high-paying clients, too.
Today, she earns more and works fewer hours by combining ongoing contracts with Power Hours and short-term projects, creating a flexible, profitable business that works around her life - all starting with a single winning proposal.
Now it’s your turn.
Your Skills Are Fine - Your Pricing Isn’t.
You’re not stuck because of your talent - you’re stuck because no one ever taught you how to run a profitable social media business.
We know what it's like to undervalue yourself, to worry about putting your prices up, to feel like you're the only one struggling while everyone else seems to have it figured out.
That's exactly why we created The Social Media Managers Toolkit - it's the system we wish we'd had when we started.
So, what's next for you?
You've got two choices:
You can keep undercharging, overworking, and second-guessing every decision you make...
It’s as easy as 1, 2, 3 ,4…
Set the foundation to position yourself as a premium service provider.
Master the discovery & proposal process so clients say “yes” to four-figure pricing.
Streamline onboarding & pricing to attract and retain high-paying clients.
Scale your business in a way that gives you more freedom, not more work.
The choice is yours. (But we're really hoping you choose the option that doesn't involve working till midnight!)
Before The Toolkit, Tamsinne felt utterly lost when it came to attracting and keeping premium clients. She had one client paying her £500 a month and zero confidence in asking for more.
Within just two months of using the Toolkit, she landed three clients paying her £1,200 a month each.
And with that financial stability in place, she took a three-month trip abroad – something she'd dreamed of doing for years but never thought possible.
"For the first time, I wasn't just scraping by – I had financial freedom and the ability to work from anywhere. And the best part? I only have 250 followers! It wasn't about follower count – it was about having the right systems in place."
This transformation isn't just possible – it's exactly what happens when you stop winging it and start following a proven system for building your social media business.
The only question is: Are you ready for your transformation?
Here's What That Looked Like for Tamsinne:
module 0
Most courses throw you straight into the lessons and leave you to figure the rest out on your own. Not this one. We know success doesn’t happen by accident - it comes from being intentional about how you learn and apply what’s inside.
✔ Set up your Results Tracker for weekly progress check-ins (and actual accountability).
✔ Tackle common roadblocks that trip up freelancers before they even start.
✔ Learn how to communicate with four-figure clients like a pro using Slack, so your messages are clear, professional, and boundary-respecting from day one.
module 1
What does it really take to charge four figures per client - and keep them paying?
✔ Understand exactly what a four-figure service looks like and how to position yours for success.
✔ Learn how to deliver standout results that make clients stick around long-term.
✔ Identify perfect-fit clients instantly so you stop wasting time on the wrong ones.
module 2
What if your client application process wasn’t just a boring form but actually made clients want to work with you?
✔ Turn applying into an experience - so clients feel like they’re stepping into something exclusive.
✔ Make every step intentional - so only serious prospects apply.
✔ Set the right expectations from the start - so clients see you as the expert (not the other way around).
This is your chance to set the tone for a premium client experience.
module 4
Your pricing shouldn’t be based on what you think clients can afford - it should be based on what your services are actually worth.
✔ Use our Pricing Calculator to confidently set and raise your rates.
✔ Learn how to communicate pricing without hesitation (so you don’t feel awkward on sales calls).
✔ Handle price objections like a pro - without lowering your rates or second-guessing yourself.
module 5
Discovery calls shouldn’t feel like job interviews where you’re nervously answering questions. You’re the expert - you should be leading the conversation.
✔ Master the art of the sales call so clients see your value before you even mention pricing.
✔ Learn exactly what to say at the end of a call to avoid getting ghosted.
✔ Follow our high-converting proposal template that has helped social media managers land 4-figure clients within 30 days.
module 6
Clients should never wonder, "What happens next?" Your onboarding sets the stage for long-term success (and higher retention).
✔ Build a smooth onboarding flow that eliminates confusion and unnecessary back-and-forth emails.
✔ Create a killer welcome pack that makes new clients feel confident they’ve made the right decision.
✔ Run seamless kickoff calls with our plug-and-play agenda that ensures clarity, alignment, and clear next steps.
module 7
Scaling isn’t just about raising your rates - it’s about building multiple income streams so you’re never reliant on just one revenue source.
✔ Implement The Offer Triangle to add two profitable new income streams alongside your monthly retainers.
✔ Learn when & how to introduce VIP Days, consulting, and paid workshops.
✔ Use The Hemsworth Effect (yes, really) to make your offers irresistible - without feeling salesy.
We’ve helped hundreds of social media managers break this cycle by charging four figures, setting better boundaries, and building businesses that actually support their lives.
Now it’s your turn.
You could keep undercharging, overworking, and wondering when things will change. Or you can take action today and start following the exact system that’s already helped hundreds of social media managers raise their rates and work with better clients.
The clients are out there. The opportunities are waiting. The only question is - are you ready to go get them? 😍
The Social Media Managers Toolkit is your shortcut to higher rates, premium clients, and a business that works for you.
How many more clients do you want to take on before you finally feel like you’re making enough?
How many more nights do you want to spend tweaking packages and pricing, hoping this time you’ve got it right?
How much longer are you going to wait before you start running a real social media business - not just a frantic side hustle?