Something we see frequently in our Facebook group is proposal confusion and how to create the perfect proposal to send to your potential clients. It really doesn’t have to be complicated or difficult, or take hours upon hours – so in today’s podcast episode, we’re breaking down exactly how we’ve made the proposal creation process a breeze.
If you’re not quite sure what a proposal even really is, it’s your chance to make a great impression on the client and encourage them to choose you over anyone else that they might be considering working with instead. It’s basically your pitch for the work, and for that reason you want to ensure that you’re covering all the bases so that if the client needs to consult with anyone else in their business, or come back to think about it after a few days, they have all the information they need right there in front of them.
Creating a proposal for the first time definitely can be scary – and until you’re winning the majority of clients you’re speaking to, it’s something you need to be working on until it sells you and your work with ease. But never fear, today’s episode is sure to give you a great jumping off point to start making your own high-converting proposals!
In this episode, we’re chatting about:
- Why it’s so important you send a proposal every time
- How to use your discovery calls to get all the information you need for your proposals
- The main things that you should and shouldn’t include in your proposals
- Two little tricks to help you create your proposals much, much faster
Jump straight to it…
[00:48] The story of how Laura D always learnt to send a proposal
[03:35] What even is a proposal, really?
[07:49] Your proposal is not a strategy!
[11:07] Pricing options – yay or nay?
[13:01] A successful proposal contains…
[17:30] A sneaky little AI hack to improve your proposals
[20:44] Templating your proposal to make life easier
