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Social Media Marketing Law #1: Understand Your Audience

Social Media Marketing Law #1: Understand Your Audience

The first rule of social media marketing is to get to know your audience. Unless you do, you'll never be able to create content that consistently drives them to take action on whichever platform you're using. It's not all about demographics Demographics matter, but...

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21 Reasons To Hire A Freelance Social Media Manager

21 Reasons To Hire A Freelance Social Media Manager

Deciding to outsource your social media marketing is a big step for any business. So it’s understandable you want to feel confident it’s the right move for you. Maybe you’ve taken your social media as far as you can by yourself and recognise it’s time for a more...

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How to make some quick cash as a social media manager

How to make some quick cash as a social media manager

There are many ways to make an income as a social media manager, the key one being managing client accounts. But, winning a new management client is probably not going to be the quickest method to adding some cash to your bank account. In this article, we'll outline 4...

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How to keep sane on social media when it’s your job

How to keep sane on social media when it’s your job

How to keep sane on social media when it’s your job Correct us if we’re wrong, but you became a social media manager to avoid the 9 to 5 grind - not to end up working round the clock. And yet here you are. Glued to your phone, fending off requests from demanding...

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Launch Your Digital Course

Launch Your Digital Course

Launching a course is the perfect way for social media managers to share their knowledge, help more people and boost their income. Our own course, The Ads Manager Academy, has helped almost 300 freelancers to increase their knowledge and confidence around Facebook...

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Social media crisis management: A guide for social media

Social media crisis management: A guide for social media

Social media crisis management: A guide for social media When you find yourself in the eye of a social media storm it's a pretty scary place to be. Suddenly your client’s platforms are going into meltdown and it feels as though there’s nothing you can do about it. But...

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Scale your social media business – 3 steps to success

Scale your social media business – 3 steps to success

Scale your social media business - 3 steps to success   Have you always dreamed of growing your freelance social media business? Would you love to build a team of like-minded experts so that you can work with more clients and take on bigger, more exciting...

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Raise your Instagram hashtag game with our definitive guide

Raise your Instagram hashtag game with our definitive guide

How to be brilliant at Instagram hashtags Hashtags are part and parcel of a social media manager’s life but, with so much conflicting information, it can be difficult to know what to believe. In this definitive guide, we’ll tell you everything you need to know to be...

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Win more clients with these easy daily steps

Win more clients with these easy daily steps

5 daily steps every social media manager should take to win clients As you grow your social media business, you’ll begin to get a clearer picture of the type of people and businesses you enjoy working with. This is important because the clearer you are on who your...

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5 Reasons to choose Searchie over Kajabi

5 Reasons to choose Searchie over Kajabi

There’s a new Kajabi alternative in town! Whether you are looking for somewhere to host your digital product, course or membership site, Kajabi has always been one of the top contenders. But is it really the best? This article will explain why we no longer use Kajabi...

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5 things your dream client needs to know about you

5 things your dream client needs to know about you

How to sell yourself - 5 things your dream client needs to know about you When it comes to attracting your dream client you’ve got to make yourself stand out from the crowd. A savvy business owner will do their research and, as well as finding a social media manager...

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Content ideas for social media managers | The Two Lauras

Content ideas for social media managers | The Two Lauras

Social media managers - attract your dream client with these 4 essential posts Showing up regularly on your own social media platforms is vital if you want to build an engaged and committed audience for your business. By being present online you’ll gain the trust of...

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