If you’re ready for a side of strong opinions with your coffee, you’re in the right place! We did an episode like this last year, and unfortunately 2024 was just as icky on social media as 2023, so we were due an updated version. It’s all said with love of course (🤢) but we’re sending prayers to the social media gods – pretty please can we leave these gross icks behind us now we’re nearing 2025?!
This episode is absolutely jam-packed with all the things we’ve hated in 2024 – from MRR that doesn’t work, to banner posts of half a dog’s arse, we really have covered everything. After all, there’s been no shortage of icks on social media this year – wasn’t it Socrates who said “when one ick fades, a new one rises to take its place”? 🤣
Don’t worry though, we don’t want to leave you with a bad taste in your mouth about the state of social media. We’re also covering things we’ve loved this year and why we want to see more of those in 2025. It’s not all doom and gloom! So, pop your coffee maker on and get the headphones out – we think you’ll like this one.
In this episode, we’re chatting about:
- Aaaalll the things that have given us the ick this year on social media – BIG time 🤢
- The faceless marketer/reseller bullshit and why it’s so shady and gross
- New “trends” we’ve spotted with keywords and why you shouldn’t just copy what people with more followers do
- Why we don’t want to see any more posts of half a dog’s arse (yes, really)
- What we do want to see in 2025 and why for us that includes horses and alligators! 🐴🐊
- …and a whole lot more!
Jump straight to it…
[00:58] Faceless marketing & MRR
[04:53] Pinned banner posts
[10:09] Keyword stuffing
[15:03] Video-only content
[15:25] Posting for views
[20:14] Thinking social media marketing is really quick and easy
[30:12] The pressure to go viral
[35:10] What do we want to keep?
[35:19] Entertaining content
[39:09] Good sales posts
[40:39] Strategic campaigns
