Back in what some would call the good old days of social media, it was so easy to pop up a static post with a nice caption and a bit of hashtag research. Nowadays, there’s so many different platforms, types of content, ways of attracting clients and customers, that if you’re marketing yourself as a jack-of-all-trades social media manager, you’re likely selling yourself short.
We’re entering the era of the expert, and beginning to see social media as a luxury, premium, four figure per month service.
What does this mean for you then, if four figures is a world away from what you’re charging right now? You know the answer of course – we’re covering it all in this week’s podcast episode! From levelling up your service, to where you can find those dream clients with a bank account to match, we’re covering everything you can do in order to be perceived as a freelancer worthy of investing in.
In this episode, we’re chatting about:
- The main way in which social media is changing and what that is going to look like in 2025
- Why creating a seamless, premium service should be top of your list in the new year
- How you can set better expectations with your client right at the start of working together
- What you can do to attract clients who will pay four figures every month
This episode is sponsored by Constant Contact.
Jump straight to it…
[00:32] The biggest thing about social media that’s changing
[01:16] What that means for you as a social media manager
[08:33] Improving your client experience
[11:48] What to avoid talking about on social media
[13:51] Creating a premium service
[16:01] Client communication
[19:33] Setting expectations with your client
[22:09] The first posts
[24:24] Smooth, seamless systems
[28:02] Finding premium clients