If you’re in the position where you accepted a low-paying lead for your social media management services a few months ago and you’re now totally resenting them and all the time spent doing their work, please know that this is absolutely a fixable situation! Or, alternatively, all the leads heading your way can’t afford the price you’ve set for your monthly services but you really need the income right now, don’t worry, this is a situation we can work with too – you just need to know how to make your plan to move forwards. Enter: today’s episode of JFDI…
I’m sure you know by now that you shouldn’t be discounting your services for anyone who can’t afford you, but – especially if you’re British – it can be SO awkward to reject a potential client based on that. What if we told you that it didn’t have to be?! What if you had another offer you could send them to?
And, if you had a plan to get rid of those clients you’re resenting right now, we bet you’d feel quite pleased knowing there was an end point in sight. You know the drill, get your headphones and notebook out, because it’s time to brainstorm your way out of this situation.
In this episode, we’re chatting about:
- Why it’s such a problem to take on lots of lower-paying leads
- Creating another offer for people who can’t afford your monthly management fee
- A clever way to be less awkward when turning down a client who can’t afford you
- How you can come up with a plan to turn your low-paying clients into higher paying ones over time
Jump straight to it…
[01:16] The low budget lead dilemma
[03:39] Create a standalone or signature offer
[08:57] Automate your application process
[13:31] Replace your lower paying clients over time
[17:20] Recap!
