}

101: Handling Social Media Backlash and Negative Comments on Your Content

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We all love social media, that’s obvious – what we don’t love is when people hide behind a screen and leave horrible messages on content you’ve created, or disgruntled customers take their annoyance out on you or your clients publicly. Unfortunately, though, it’s part of being a social media manager and so it’s something that you’ll need to learn to deal with. Thankfully, that’s what this episode is all about!

There are plenty of different types of comments you can receive, from all different types of people and ranging from passive aggressive to just plain horrible. How on earth are you supposed to read these things and carry on with your work?! Well, planning, talking and breathing are all going to be essential tools in your toolkit and will allow you and your clients to feel like whatever comes up, you can handle it together.

In today’s episode, we’re going over the different types of comments that might come up, how we’ve handled them in the past and when you should just ignore them versus replying respectfully and with an attitude of resolving the problem. Tune in today to learn how to cope with this much-ignored topic!

In this episode, we’re chatting about:

  • How your mindset is affected when you see negative comments
  • Boundaries around checking for comments when you aren’t working
  • How to respond and whether you should respond at all
  • Using the platforms features to your advantage – filtering, blocking & deleting

Jump straight to it…

[00:22] Content backlash and mindset: how it makes us feel

[03:21] How we deal with negative comments

[04:58] Reacting versus responding: pick your battles!

[08:33] You aren’t paid to be a 24 hour service: boundaries to protect your mindset

[11:03] Implementing processes to deal with formal complaints

[14:46] Hiding and filtering comments to your advantage

[19:16] How to manage sh*t hitting the fan in the comments

[25:32] When you should delete comments

 This Episode’s Links & Further Reading:

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