The summer season presents unique opportunities for freelance social media managers. It’s time to enhance your skills, grow your business, and make the most of the sunny weather.
To help you create an unforgettable summer that has a positive impact on your business, dive into our six must-do’s!
Working in the Sunshine
Enjoy the warm weather and work outdoors whenever possible. Set up a comfortable workspace in your garden, at a local park, or at a beachside cafe.
Remember to wear sunscreen to protect your skin, and use a cardboard box to shield your laptop from glare, ensuring you can see your screen clearly.
Soaking up the sun while getting your work done is a great way to enjoy the perks of being a freelance social media manager.
Take a well-deserved break!
Yes, it is possible to take a break from social media over the summer! You just need to plan well in advance and set yourself (and your clients) some healthy boundaries.
Making Content Creation Easier
Streamline your content creation process by using pre-designed, customizable templates to save you time and effort while maintaining a consistent look and feel across your clients' social media profiles. We love Your Social Team templates and use them all the time.
Set Goals for the Rest of the Year
Take advantage of the summer season to reflect on your progress and set achievable goals for the rest of the year. Break your objectives down into smaller, actionable steps, and establish a timeline for achieving them.
This will help you stay focused and motivated as you work towards growing your business and expanding your client base.
Collaborate with a Freelancer
Summer is the perfect time to team up with fellow freelancers, such as graphic designers, content creators, copywriters, or other social media managers.
Collaborating on a project can enhance your skills, provide valuable networking opportunities, and lead to new business partnerships.
Working with others not only improves the final product but also fosters a sense of community and support in the freelance world. If you’re a member of The Inner Hub® check the Little Black Book to find other members who might be perfect for a collab!
Organize a Local Meetup
Connect with other freelance social media managers in your area by organizing a local meetup – in the sunshine where possible!
Share tips and tricks, discuss industry trends, and maybe have a little moan about your clients 😉
Learn a New Skill
The summer is a perfect time to learn a new skill. Soaking up the sun (if we get any) while also learning something that’ll help your business – does it get any better?
One highly valuable skill you could dive into this summer is Meta ads.
By becoming an expert in running targeted ad campaigns and providing trackable results to your clients, you can boost your service offerings and justify charging more for your services.
Ads Manager Academy® is a self-study programme that will enable you to create effective, data-driven campaigns that deliver measurable ROI, making you an invaluable asset to your clients. You can dive in at your leisure!
By working on your skills, collaborating with others, and enjoying the sunshine, you'll create a memorable summer that sets you up for success throughout the rest of the year.
So, grab your sunscreen and laptop, and decide what new skills you’d love to roll into the autumn with – it's time to make this a summer for the books!